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End the Earth Day Worries – Direct Mail is Renewable!
April 17, 2017
Do your customers complain about all the paper you’re wasting on direct mail campaigns? Or perhaps you are looking to green up your…
Building Trust with Print in a Digital World
April 4, 2017
Click through ads are fleeting and junk emails annoying. From Facebook ads to pop-ups it seems like there is no end to the…
The Top 3 Reasons Companies Fail at Direct Mail
March 24, 2017
Too many direct mail campaigns fail to generate revenue. It’s not because direct mail doesn’t work. Survey after survey and research study after…
Fun Facts on the History of Stamp Rates
February 20, 2017
As the nation adjusts to the January 22nd $0.02 increase in the postage stamp rate, it seemed like a good time to dig…
Direct Mail Designed for Women Wins
January 17, 2017
If you’re in marketing, you already know that women wield a lot of purchasing power. Recent data not only confirms their purchasing power,…
Proposed 2017 Postage Rate Increase
November 17, 2016
The US Postal Service has requested permission to increase postage rates in the new year. If approved the rates will increase on January…
USPS Rate Adjustment on August 28, 2016
August 18, 2016
The US Postal Service recently announced a rate adjustment that will go into effect on August 28, 2016. The price for First-Class mail…
Your Direct Mail Postage Options
June 23, 2016
We’re in the middle of a big project here at DreamWise. We are putting stamps on more than 50,000 little 4” X 6”…
Direct Mail Checklist
June 13, 2016
If you’re thinking about or struggling with direct mail this list is for you. Too often we see businesses give up on direct…
Success in Direct Mail Then & Now: 20 Years of Change
May 26, 2016
In a few months DreamWise will be celebrating our 20th Anniversary. As always, time flies but at the same time things sure have…
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